SUBJECT DESCRIPTIONS
Information and
Communications
This subject develops skills in managing conflict and
negotiations, facilitation skills in group problem solving and
decision making, the management of effective working
relationships and the development of effective information
management skills.
People I
This subject is designed to develop skills in managing and
developing teams, planning, organising and controlling work to
effectively achieve goals and in establishing goals for
performance measurement.
Operations 1
The purpose of this subject is to develop skills in the
efficient and effective operations in organisations through
customer service, productivity, innovation and change.
Finance I
This subject is designed to develop skills in the effective
operational and financial performance reports; budgeting; and
optimizing financial performance through reducing costs and
improving efficiency.
Tourism and
Hospitality Management Perspectives
This subject provides participants with an understanding and
appreciation of the theory, practice, development and effects of
tourism. It also provides foundation knowledge in the area of
hospitality management.
Marketing I Principles
and Practice
This subject provides information in the establishment of
operational strategies and techniques that meet the marketing
objectives of organisations.
People II
This subject is designed to develop skills in the recruitment,
selection, induction, training and development of staff as well
as the development of skills to effectively manage grievances,
disputes and workplace issues.
Leadership Issues
The purpose of this subject is to enable participants to manage
more effectively in conditions of change, uncertainty and
ambiguity; facilitate taking difficult decisions; to develop
strategic leader behaviours; and create and maintain quality
management for organisations and individuals.
Finance II
The aim of this subject is to develop skills in the
identification and application of the fundamentals of financial
management in the operations of organisations with the emphasis
on maximising financial returns to expenditure, and investment
in operating and capital assets.
Operations for Tourism
and Hospitality
This subject introduces concepts on the maintenance of
operational activities through the effective and efficient
management of operations, logistics, cultural diversity, risk
and projects, with specific emphasis on the tourism and
hospitality industry.
Marketing for Tourism
and Hospitality
This subject provides concepts and skills in the establishment
of operational strategies and tactics that meet the marketing
objectives for hospitality or tourism organisations.
Strategic Management
Principles and Practice
The purpose of this subject is to provide is to develop
strategic thinking skills through preparing a strategic
management project plan for a selected organisation
Business Ethics and
Social Responsibility
The purpose of this subject is to enable participants to
understand the nature of business ethics and social
responsibility, identify and evaluate the responsibilities of
senior executives and company directors and identify and
evaluate cross-cultural ethical codes, positions and dilemmas.
Contemporary Legal
Issues
The purpose of this subject is to provide participants with an
understanding of the basic concepts of relevant legal issues in
the workplace so that they can contribute to the effective
management of their workplace.
Tourism Information
Technology Issues
The subject addresses tourism and information technology issues
and reviews the synergy between the two related industries.
Small Business
Management
The purpose of this subject is to enable participants to
identify and employ strategies and actions to effectively manage
small business.
Entrepreneurial Issues
The purpose of this subject is to enable participants to
understand current issues in entrepreneurship.
Professional Meetings
and Event Co-ordination
This subject provides the concepts and competencies required to
be a professional meeting/ event co-ordinator. It also analyses
the essential services that provide the necessary infrastructure
for meetings/ events and examines the creative and practical
aspects of co-ordinating meetings/ events.
Integrated Project 1 &
2
This capstone subject requires participants to develop and
initiate a tourism or hospitality related project for an
organisation of their choice; and develop a detailed business
plan for the project.
ASSESSMENT
For
each module (except the Integrated Project 1 & 2, for which the
students will be required to undertake a major assignment),
students will be required to complete an assignment and an
examination. The assignment is worth 20% and the exam is worth
80% of the overall grade for the subject. The students must pass
the examination to pass the subject.
ENTRY CRITERIA
For admission into the BBA
course, applicants must:
